I’ll admit that I was a little apprehensive about this one. I follow the airline industry closely, but it’s rare that I ever hear anything about Korean Air 777-300ER Prestige Class.
On one hand, I’ve never once heard anyone complain about the staggered 2-2-2 layout. On the other hand, I’ve never once heard anyone tout it as one of the best long-haul international business class products in the world either.
In the spirit of science and experimentation, I decided to give it a try on a 9.5 hour flight from Seoul to Seattle. The verdict? 외모는 속일 수 있습니다! Like, seriously.
KE041 Seoul, South Korea (ICN) – Seattle, WA (SEA) Sunday, May 5, 2024 Aircraft: 777-3B5/ER Registration: HL8007 Duration: 9 hours 24 minutes Seat: 7E (Prestige Class / Business Class)
Korean Air 777-300ER (HL8007) side view illustration by NorebboStock.com.
Our route from Seoul / Incheon to Seattle tonight as KE041.
My full review of Korean air 777-300ER Prestige Class (business class) from Seoul to Seattle
Did you happen to read my Korean Air A380 business class review? That was my only other KE experience prior to this flight. Honestly, it was nice, but not that nice. Hence yet another reason to be apprehensive I guess.
Arrival at ICN Terminal 2
Korean Air operates out of Terminal 2 at Incheon Airport. It’s a place I’ve been to a handful of times before, and yeah – it was good to be back. It’s always a pleasure hanging out in this clean and very well organized airport.
That moment of disappointment when you show up to the airport and there’s nobody around to notice that you’ve coordinated the color of your shirt to the airline you’re flying today.
That’s more like it! The departures hall here in Terminal 2 looks to be an excellent place to show off a Korean Air colored shirt.
The preflight experience
I arrived approximately 2 1/2 hours prior to departure for this flight to Seattle. Much of that time was spent stuffing my belly with delicious food in the Korean Air Lounge. Some of that time was spent loitering around Terminal 2 plane (and people) spotting.
Even the windows are tinted in Korean Air colors here in Terminal 2. See? I wasn’t the only one trying to be clever.
My ride to Seattle today! The question is: does my shirt match the plane? Or does the plane match my shirt?
A double check of my boarding pass reveals that…the shirt jokes are stupid (and I’ll stop now).
The fact that the waiting area here at gate 267 was filling up fast was of no concern to me. If everything goes to plan, the privacy of my business class seat will keep me from having to intermingle with any of these people all the way to Seattle.
The boarding process for flight KE041 to Seattle
I was very happy to see that they started the boarding process exactly on time. I was not so happy to face the onslaught of what seemed like hundreds of anxious people rushing the gate soon as they made the announcement. I thought that sort of thing only happens in the US? So much for an easy and breezy boarding process…
Is it time yet? How about now? How much longer? Can’t we go a little early? – My brain (as I stood here waiting for boarding to start)
I distinctly recall practicing my pronunciation of “bibimbap” as I was walking down the jetway to the boarding door. God forbid I screw it up and get served spaghetti and meatballs instead!
Seat (and cabin) overview
I had seat 7E for this flight. I didn’t know it at the time of making my reservation, but row 7 is arguably the best row of business class on the Korean Air 777-300ER. The bulkhead walls directly ahead and behind these seats makes it a very private mini cabin. Score!
I have arrived. This is row 7, which is the first (bulkhead) row of business class on the 777-300ER.
Note that there are two versions of Korean Air 777-300ER business class: the regional version (2-2-2 configuration), and the international version (featuring a more private 2-2-2 configuration). This was obviously an internationally configured aircraft.
Uh oh. There ain’t nothin’ that’ll kill giddy excitement faster than the realization of sitting shoulder to shoulder with a complete stranger. For 10 whole hours.
The f**k did I just get myself into?
Spoiler alert: there’s actually a privacy panel which raises from the center console (which completely shuts you off from the person sitting next to you). Of course, I didn’t know that as I was rummaging through the blankets and the pillows. “What’s the point of fluffy blankets and pillows if I can’t enjoy them in complete solitude?!”
“I should’ve flown Asiana Airlines instead!” Little did I know that I was actually taking a picture of the control panel which contains the button for that privacy screen.
Then again, you’re not gonna get this kinda room to spread out in Asiana A330-300 business class. I was feeling a bit conflicted.
Down by my left elbow was this little storage compartment containing the amenity kit, menu, and a pair of slippers. Just the sort of thing I needed to take my mind off the competition.
Based on how good those slippers looked, my tired feet have no idea what’s in store for them. BTW, how about that leg room?
Here’s a wide angle view showing how spacious these seats are uncomfortably close I am to my seat mate.
Electrical outlets and reading material (the latter of which will keep you occupied as you desperately try to avoid small talk with your neighbor).
It goes without saying that the window seats are a lot more private in the aisle seats. Be sure to read my review of Korean Air 747-8 business class to see what that experience is like.
Amenities
As expected, a full amenity kit was at every seat during the boarding process. Champagne, orange juice, and water was also offered, but I declined all 3. I know. I’m so boring.
Oh, and the amenity kit? It was well-stocked with the usual mix of stuff. Not gonna lie though – that brush felt like an insult to this middle aged baldheaded bro.
Also included is a bottle of water and noise canceling headphones. And a detailed picture of the slippers that I mentioned earlier (because my dogs were barkin’).
The departure out of ICN
Despite the on-time boarding process, we were 28 minutes late getting pushed off the gate. The gloomy weather likely had a lot to do with it, but I could only make assumptions. The pilot wasn’t very talkative.
We’re pushing off the gate 28 minutes late, I can’t see anything from my aisle middle seat, and the awkward silence between me and my seat mate is deafening. I don’t want to give too much away to soon, but – things will be improving shortly.
No. Things haven’t improved yet. Have some patience!
In-flight entertainment
I have nothing bad to say about in-flight entertainment on these internationally configured Boeing 777-300ERs. It’s good, but not great. Half of the TV shows and movies are from the US. The other half are from Asia and other parts of the world.
I do believe this is the first time that I’ve ever put a “slippin’ on the slippers” pic in the in-flight entertainment section of an airline review. It only makes sense considering how much I enjoyed this moment. #aahhhhh
In the most introverted move possible, the noise canceling headphones became attached to my head within minutes of taking off. Anything to avoid direct communication with another human being!
Sound quality and noise cancellation was decent. Human conversation avoidance was excellent.
Figures. It wasn’t until after I got myself into full antisocial mode that I discovered the privacy panel button. Oh well. Now this is what I’m talkin’ about!
Due to the amount of space between the video screen in the seat, the use of the remote control is pretty much mandatory. Unless you’re blessed with unusually long arms (or the dexterity of your toes is monkey-level awesome).
Content wise, it’s a fairly standard in-flight entertainment system with the usual mix of movies and TV shows from the US and Asia.
Isn’t there a popular Korean TV show called “Hungry Challenge” or something? I couldn’t find it. So I watched the moving map instead.
The first meal service
There were many advantages to having a seat in the very first row of business class. The main advantage, of course, was being the very first business class passenger to be served during the meal service.
The menu! No need to squint – this is a very high resolution image. Click on it, zoom in, and salivate.
The appetizer? Nope! This seared shrimp with red pepper aioli is actually part of the “pre-drink service.”
Pro tip: Unless you want to end up looking like you just ate an entire bag of Cheetos, I highly recommend wiping your paws (and shrimp hole) with the wet wipe they provide.
Now it’s the appetizer (grilled tuna salad). You like seafood, right?
The main course! Shoutout to the kind flight attendant who (after watching me take this picture) asked me if I knew how to eat bibimbap. Gee, was it that obvious? lol
Food quality was excellent. My chopsticks skills? Not so much.
Not only was she kind enough to demonstrate the bibimbap thing, she proactively ran to the galley to retrieve a fork after she saw me struggling with the chopsticks. I mean, I knew I was white, but I didn’t know I was that white.
“Sure, I’ll have the fruit and cheese. I’m really full, but that sounds good!”
“Sure, I’ll have the ice cream. I’m really full, but that sounds good!” (RIP SANspotter)
Long story short, the quality of the food was very good. Nothing I would consider to be excellent (or spectacular), but I’ve certainly had worse. It was the professional and courteous service from the flight attendants that made it a meal to remember.
Seat and cabin comfort
I’m happy to report that these lie flat seats are a lot more comfortable than what are currently on the A380s. They’re a lot more private too. I found them to be decently firm, wide enough, and plenty adjustable to set yourself up for a few hours of quality sleep.
Status update on my fellow business class passengers: Ms. 7J has gone barefoot. At least had the decency to remain slippered.
Ms. 7A appears to be in possession of Mr. Marcellus’s briefcase (you remember Pulp Fiction, right?). Mr. 7D has either slithered all the way down into his seat, or has ran off to take a poo.
As for me? I’m still having trouble reaching the video screen.
Blanket review: Dense and plush, offering a sumptuously soft and enveloping embrace, providing unparalleled coziness and insulation from the dry cabin air of this Boeing 777-300ER.
Sh*t. All that mental energy used to create an epic blanket review, only to have it rendered useless by the fact that they kept the cabin temperature warm enough to not even need a blanket at all.
Speaking of warm, the footwell was toasty! At least now we know why Ms. 7J went au naturelle.
My only criticism about overall cabin comfort was the activity of the flight attendants. They were constantly going up and down the aisle for the entire flight (like once every few minutes), and it became slightly distracting.
It’s a little too warm to sleep, so… here’s some pics of the lavatory.
The pre-landing meal
In order to compare the pre-landing meal to what other Korean airlines are offering, I went back and looked at my Asiana A380 business class review. I shouldn’t have done that. I mean, if Asiana still serving food like that, it’s safe to say that Korean Air missed the mark here.
Purple mood lighting, eh? Easily cool enough to get even the heaviest of sleepers to rise from their deathbed.
Breakfast is served. I chose a croissant to go with my mushroom rice, because…what the hell kind of bread goes with mushroom rice anyway? It seemed like a “breakfasty” choice.
For the record, I chose this meal when making the reservation several months prior. Those of you with eagle eyes (and the detective skills of Sherlock frikin’ Holmes) will have already noted that this wasn’t one of the options on the menu.
And fruit too! There’s always fruit.
It also worth noting that there was no shortage of water on this flight. As soon as I finished a bottle (or a glass), a flight attendant appeared with another. If only it was like this every day of my life…
The descent and arrival into Seattle
We were 53 minutes late by the time we touched down in Seattle. Honestly, the service (and seat) were so good that I didn’t even notice. This was far from a perfect long-haul international business class experience, but it doesn’t mean that I wasn’t sad that it was ending as we taxied to the gate.
Why is it that I never discover the exterior camera until the very end of a flight? Apparently the Korean Air 777-300ER features two exterior cameras (one facing forward, and one facing down). Can I get a do over?
Welcome to Seattle! (said nobody here at the gate, because… there’s nobody here at the gate yet to guide us in).
Are we there yet? Asking for a friend.
Thanks for the ride good buddy! These seats look a lot better with that privacy panel raised, don’t they?
I’ll admit it. Even if I didn’t make the effort to color match my shirt, that was still a heck of a lot of fun.
Pros and cons of Prestige Class on the Korean Air 777-300ER
Thinking back on it, I kinda wish that I had hadn’t flown EVA Air 787-9 business class prior to this flight. The quality of the food was similar, but the EVA seat was so much better. Korean Air so close to being the best airline in Asia. They just need a better seat IMHO.
Pros
As always, Korean Air cabin crew is world class. Proactivity to the max!
Privacy is surprisingly good for a 2-2-2 layout. Not quite as good as JAL 787-8 business class, but good enough.
Row 7 FTW. This is the only row of business class secluded from the rest of the cabin.
Cons
The seats are a bit narrow due to the dense 2-2-2 configuration.
The food is OK. This is not the airline for you if you demand nothing less than 5-star dining in business class.
You’re very welcome Stuart! Be aware that there are actually two versions KE 777-300 business class. Both are 2-2-2, but the other one isn’t staggered like what you see in this review. No matter what configuration you get though, I’m sure it’ll be a good flight. Korean Air onboard service is always excellent!
Honestly this looks like a pretty normal Business Class product other than, of course, the really proactive service. Speaking of which, I’m glad to see you incorporating info about the service more into your reviews!
Also, I think that where those seats shine is at the window. As you probably know from your JAL 787 PEK-HND flight, they’re staggered and have high privacy walls, making them as secluded as any other modern J class seat despite the 2-2-2 config. The aisle seats look a bit more unexceptional, although, to be fair, I’ve heard that this seat model is a lot more spacious than average, be it in the aisle or window. Would you say this is true?
Speaking of the window seats, I’m probably going to be flying Korean Air 747-8i business class (upper deck window seat) soon. I’m looking forward to that! #fingerscrossed
And yes, these seats are extremely spacious – but mostly in length (not width).
Stuart in GA
Thanks for the review. I’ll be flying this or a similar KE product DEL-ICN-NRT next spring. Also, one vote for a 748 business review
Scott (SANspotter)
You’re very welcome Stuart! Be aware that there are actually two versions KE 777-300 business class. Both are 2-2-2, but the other one isn’t staggered like what you see in this review. No matter what configuration you get though, I’m sure it’ll be a good flight. Korean Air onboard service is always excellent!
Peter
Honestly this looks like a pretty normal Business Class product other than, of course, the really proactive service. Speaking of which, I’m glad to see you incorporating info about the service more into your reviews!
Also, I think that where those seats shine is at the window. As you probably know from your JAL 787 PEK-HND flight, they’re staggered and have high privacy walls, making them as secluded as any other modern J class seat despite the 2-2-2 config. The aisle seats look a bit more unexceptional, although, to be fair, I’ve heard that this seat model is a lot more spacious than average, be it in the aisle or window. Would you say this is true?
Scott (SANspotter)
Speaking of the window seats, I’m probably going to be flying Korean Air 747-8i business class (upper deck window seat) soon. I’m looking forward to that! #fingerscrossed
And yes, these seats are extremely spacious – but mostly in length (not width).